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2018年Alphabet公司竞争力分析报告

文章摘要

作为全球成长最快的公司之一,谷歌已经成为搜索的代名词,“google”也作为一个正式的动词被收录到权威英语词典中,其市值已经接近万亿美元,成为全球有史以来市值最高的第三家公司。而这一切都在短短的十几年中发生。谷歌为何能够如此成功,其背后的秘密是什么?这正是本文试图通过数据揭示的内容。

Abstract

As one of the fastest growing company,Google has become a synonym for search,and “google” has been included in English dictionary as a formal verb. Google’s market capitalization is close to trillions of dollars,making it the third company with the highest market capitalization ever in the world. All this happened in just over ten years. Why is Google so successful?What is the secret behind it?This is the content that this article attempts to reveal through data.

作者简介
王滢波:王滢波,上海社会科学院互联网研究中心高级研究员。