“一带一路”建设的实施正为湖南企业“走出去”带来新机遇，为湖南经济增长注入新活力。然而由于“一带一路”沿线国家和地区有着特殊的地缘政治环境，加之世界经济增长低迷，不确定、不稳定因素增多，湖南企业“走出去”将遭遇比过去更为严峻的挑战与风险，亟须认真研判当前湖南企业所处的国内外发展形势，准确把握企业“走出去”面临的机遇和挑战，进而采取有力措施，切实加快在“一带一路”倡议引领下的湖南企业“走出去”步伐。
Hunan has new opportunities in the strategy of Belt and Road Initiative，it brings the new energy to Hunan. Based on the special political environment of the countries along the Belt and Road and the global economic slowdow，Hunan's enterprises may face more challenges. We need carefully analyze the situation at home and abroad，and hold the opportunities and challenges. Then take effective measures，efforts to accelerate the process of Hunan enterprises go global under the strategy of the Belt and Road Initiative.
| Keywords： | The Belt and Road InitiativeOpen Economy"Going-Out" of Hunan's EnterprisesInnovative Cooperative Development ModelBrand Guidance |
