政策是国家或政党为实现一定历史时期的路线而制定的行为准则,规划则是长远的发展计划和未来的行动方案。2016年中共中央、国务院先后下发了与健康休闲产业相关的8个重要文件,其力度之大、发文之密集可谓前所未有。本报告以休闲体育产业为视角,以国家文件为依据,从时代背景、发展目标、发展格局、主要困惑和思考等方面对我国的冰雪运动产业、山地户外运动产业、水上运动产业、航空运动产业、居民日常休闲体育产业、体育旅游和体育文化创意产业进行了政策解读和分析,并提出了未来我国休闲体育产业发展的若干思考。
Policy made by a state or a political party is to achieve for establishing a code of conduct in a certain historical period. Planning is a comprehensive long-term development plan,is the future of the overall long-term strategic thinking as well as designs the future package pictures. 2016,the CPC Central Committee and the State Council as well as major ministries have issued eight important documents related to health and leisure industries. The important of these documents and the high level of it can be described as unprecedented. The paper analyses the policies on ice and snow sports industry,mountain outdoor sports industry,water sports industry,residents daily leisure sports industry,sports tourism industry and sports cultural creative industry from the social development times,the main developing target,the developing pattern as well as some confusion and problems in the perspective of leisure sports industry based on these national documents and policy. The paper also put forward some good suggestion on the future development of leisure sports industry.
Keywords: | Healthy ChinaLeisure Healthy IndustryNational Fitness ProgramLeisure Sports IndustrySports Tourism |