作为重要海外商帮，闽籍海外华商在全球取得辉煌发展成就的同时，积极投身国内经济建设。本文在介绍闽籍海外华商基本情况的基础上，系统归纳了他们在国内发展的驱动因素、发展特点和遇到的挑战等。经过分析后得出结论：（1）闽籍华商国内发展的驱动性因素为“爱国爱乡的情结”“国内向好的发展环境”“国内经济发展提供的良好机遇”和“闽籍华侨华人社团的推动”；（2）闽籍海外华商国内发展的特征包括“阶段性特征明显”“多元化特征明显”“企业发展与履行社会责任相得益彰”等；（3）闽籍海外华商未来国内发展的挑战主要在于，新生代闽籍海外华商的家乡情怀有所减弱，可能会影响他们未来在国内发展的理念和方式，我国目前采取了大力推广海外华文教育、组织开展多种活动和培训等措施，且效果良好。
As an important overseas business group，Fujian Overseas businessmen made brilliant achievements in the world and participate in China’s economic development at the same time. Based on the basic situation introduction of overseas Chinese businessmen in Fujian，we sums up their characteristics，driving factors and challenges in development of domestic development. After analysis we conclude：（1） driving factor of Fujian overseas businessmen domestic development including “patriotic love Township complex”，“the good development environment”，“domestic economic development provides a good opportunity” and “Fujian Overseas associations to promote”；（2） Fujian overseas domestic development features include “significant stage characteristics”，“diversified characteristics”，“enterprise development and fulfill social responsibility together”. （3）Fujian overseas Chinese businessmen future domestic development challenges include that，the Chinese hometown feelings of new Fujian overseas businessmen generation weakened，which may affect their future development concept and model in the domestic. At present we have taken vigorous promotion of overseas Chinese education，and organize a variety of activities and training measures，and the effect is good.
