文化旅游是文化消费的主要载体。韩国文化旅游产品开发始于20世纪90年代中后期，在各级政府主导下，已基本形成文化旅游产品体系，针对亚洲等海外客源市场，实现了以“韩流”为中心的品牌化运作模式。韩国文化旅游产品开发经验对我国文化旅游建设具有启示与借鉴 意义。
Cultural tourism has been recognized as an important means of cultural consumption.Korea has not only developed a cultural tourism product system since the late 1990s,but also succeeded in branding "Korean wave "towards Asia and other overseas markets under the guidance of the government.Some suggestions and implications can be provided from Korean experiences based on the perspetive of developing cutural tourism.
