近几年，广东服务贸易发展取得显著成就：进出口规模明显扩大，结构朝知识密集型与数字化方向优化，人工智能技术赋能新兴业态，全球服务网络不断拓展，营商环境持续改善。然而，仍面临总量规模与标兵差距较大、高附加值服务占比偏低、国际定价话语权不足、数据与技术要素流动不畅、数字贸易龙头企业缺乏、核心技术依赖进口及智能化平台发展滞后等问题。因此，广东应当采取深化服务业开放、优化服务贸易结构、发展服务贸易新业态、加强数字化基建、创建数字贸易平台、打造智能化总部集聚区等对策，以从服务贸易大省向服务贸易强省跨越，增强国际竞争力。
In recent years，Guangdong has made significant achievements in the development of service trade：remarkable expansion of import and export volumes，structural optimization toward knowledge-intensive and digitalized sectors，empowerment of emerging business modes through AI technologies，continuous extension of global service networks，and steady improvement in the business environment. However，challenges persist，including a significant gap in total trade volume compared to leading provinces，a relatively low proportion of high-value-added services，insufficient international pricing influence，impediments to cross-border flows of data and technological elements，a lack of leading enterprises in digital trade，dependence on imported core technologies，and lagging development of intelligent platforms. To address these issues，this paper proposes countermeasures such as deepening openness in the service sector，optimizing service trade structures，fostering innovative business modes of service trade，strengthening digital infrastructure，establishing digital trade platforms，and creating intelligent headquarters clusters. These measures aim to propel Guangdong’s transition from a major to a leading powerhouse in service trade and enhance its global competitiveness.
