作为麦克卢汉媒介学研究的后继者，基特勒通过考察18～19世纪的文学物质性变迁，提出话语网络是由教育制度，复制、存储和传输的技术手段，可用的解释策略等塑造的语言的积极存在模式。弗卢塞尔从媒介引发的危机切入，认为传播学预示着人类关系的变异。人类处于媒介危机带来的意识转换中，身处离开一种意识进入另一种意识的边缘，人们的意识由前一个媒介时代编程，但与新的媒介相关的模式在我们生活的世界中爆发，带来社会危机和内部冲突。自我吞噬的逻辑推动了媒介的变迁。
As the successor of McLuhan’s media studies，Kittler proposed that the discourse network is a positive mode of existence of language shaped by the education system，technical means of reproduction，storage and transmission，and available interpretation strategies by examining the changes in the materiality of literature from 1800 to 1900. Flusser，starting from the crisis caused by the media，believes that communication studies foreshadow the mutation of human relations. Humans are in the consciousness transformation brought about by the media crisis，on the verge of leaving one consciousness and entering another. Our consciousness is programmed by the previous media era，but the patterns related to the new media have erupted in the world we live in，bringing social crises and internal conflicts. The logic of self-devouring has contributed to the change of media.
