Chongqing Municipality has responded positively to the call of the CPC Central Committee to strengthen international communication capacity building and established the first regional international communication center in China. The center has formed a new strategy of regional international communication，created a new vision of international first-class media，formed a new layout of “1331” functional clusters，constructed a new system of overseas communication，and realized a new breakthrough in business products. At the same time，the center focuses on city narratives and land and sea narratives，publicizes the style of leaders of big countries，accurately communicates to meet the aesthetic demands of overseas Generation Z，and creates key brand IP. In the future，it should adhere to the party principle of big country media，promote the systematic construction of the platform，follow the trend of mobility and digitization，and create a platform for training international communication talents.