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“丝路电商”国际合作成效及策略研究

文章摘要

随着跨境电商的发展,“丝路电商”已成为我国与共建“一带一路”国家贸易的关键一环。目前,我国已与33个国家签署双边电子商务合作备忘录并建立合作机制,形成了全球跨境电商生态链。在全球电子商务发展持续提速的背景下,共建“一带一路”国家跨境电商市场规模快速增长,“丝路电商”模式创新持续加速,发展基础条件不断优化。本文认为“丝路电商”呈现合作范围持续拓展、政策力度不断加大、合作模式互利共赢、制度型开放特征明显等特点。然而“丝路电商”也面临诸多挑战,包括物流和网络基础设施亟须完善、企业合规意识和本土化水平待提高、跨境电商法律法规存在差异、存在多文化与语言障碍、目的地国家贸易限制措施等。未来,应加快推进基础设施建设,优化跨境支付流程,建立统一电子商务法律框架,强化本地化人才培养,从而更好地实现“丝路电商”更高质量发展。

Abstract

With the development of cross-border e-commerce,“Silk Road E-Commerce” has become a key part for China to build national trade with “the Belt and Road”. At present,China has signed bilateral e-commerce cooperation memorandums and established cooperation mechanisms with 33 countries,forming a global cross-border e-commerce ecological chain. In the context of the continuous acceleration of global e-commerce development,the scale of cross-border e-commerce market in the countries of “the Belt and Road” has grown rapidly,the innovation of the “Silk Road E-Commerce” model has continued to accelerate,and the conditions of the basic development have been constantly optimized. The report considers that “Silk Road E-Commerce” presents characteristics such as the continuous expansion of cooperation scope,the growth policies,the mutual benefit cooperation models,and the institutional openness. However,“Silk Road E-Commerce” also faces many challenges,including the logistics network infrastructure needs to be improved,the corporate compliance awareness and the localization level needs to be improved,the cross-border e-commerce laws and regulations are different,there are multicultural and language barriers,and the restrictions of destination countries trade. In the future,it should accelerate the construction of infrastructure,optimizing the cross-border payment processes,establishing a unified legal system of e-commerce,strengthening the localized training of cross-border talents,so as to better achieve the higher quality development of “Silk Road E-Commerce”.

作者简介
洪勇:洪勇,博士,商务部国际贸易经济合作研究院副研究员,主要研究方向为数字经济、跨境电商。
李峄:李峄,博士后,商务部国际贸易经济合作研究院副研究员,主要研究方向为数字经济、跨境电商。
崔鑫烨:崔鑫烨,商务部国际贸易经济合作研究院研究人员,主要研究方向为数字经济、跨境电商。
刘怀宇:刘怀宇,商务部国际贸易经济合作研究院研究人员,主要研究方向为数字经济、跨境电商。