2024年是“十四五”规划的关键之年,这一年,巩固和强化经济回升态势,推动经济实现质效双升,已成为我们的目标与使命。在当前全球化及科技迅猛发展的时代背景下,智能技术的不断进步正深刻影响着电影产业的变革,进而对文化形态的创新起到了积极的推动作用。在此背景下,人工智能不仅深刻影响了电影制作,更重塑了国际电影发行机制。为发掘我国电影产业国际化的独特优势与潜能,本报告从全球及中国双视角出发,深入探讨电影产业的创造性发展趋势,以期全方位把握未来发展动态。同时,在中国电影国际化的战略重构过程中,我们面临资金、技术及人才等多方面的挑战。为抓住此次历史机遇,我们必须优化机构设置、加快政策制定、完善标准体系、强化数据应用,并加强国际合作与交流,以推动电影产业对外贸易的蓬勃发展。
In 2024,as the key year of the 14th Five-Year Plan,it has become our goal and mission to consolidate and strengthen the economic upturn,and to promote the economy to achieve a double rise in quality and efficiency. In the current era of globalization and rapid development of science and technology,the continuous progress of intelligent technology is profoundly affecting the transformation of the film industry,which in turn plays a positive role in promoting the innovation of cultural forms. In this context,artificial intelligence has not only profoundly affected film production,but also reshaped the international film distribution mechanism. In order to explore the unique advantages and potentials of the internationalisation of China’s film industry,this paper discusses the creative development trends of the film industry from both global and Chinese perspectives,with a view to grasping the dynamics of future development in an all-round way. However,in the process of strategic reconstruction of China’s film internationalisation,we are faced with the challenges of capital,technology and talent. In order to seize this historic opportunity,we must optimise the institutional setup,accelerate policy formulation,improve the standard system,strengthen the application of data,and enhance international cooperation and exchanges,so as to promote the vigorous development of foreign cultural trade.