2021年吉林省消费市场恢复速度较快,社会消费品零售总额创历史新高。2022年,受内外部环境影响,消费总额出现回落。总体来看,虽然社会消费品零售总额降幅已开始收窄,消费市场逐渐复苏,新消费发展速度较快,但仍存在有效供给不足、人口规模小和居民收入偏低、基础设施存在短板、监管创新滞后等制约因素。2023年吉林省需要采取以下有效措施应对消费新趋势:丰富消费资源供给,建设新型消费载体,提高消费载体技术创新能力,营造良好消费环境。
In 2021,the consumer market in Jilin Province recovered rapidly,and the total retail sales of social consumer goods hit a record high. In 2022,the total consumption decreased due to the influence of domestic and international economic environment. Overall,although the decline in the total retail sales of social consumer goods has began to slow down and the consumer market has recovered gradually,especially the new forms of consumption,however,there are still many factors restraining the consumption recovery such as insufficient effective supply,small population size,low household income,poor infrastructure,and lack of innovation in financial regulation etc. As a consequence,Jilin Province needs to take effective measures to deal with the new trend of consumption in2023.