2022年11月,希望联盟赢得马来西亚第十五届大选,获得执政权,该联盟领导人安瓦尔成为第十任总理。希望联盟能够在复杂的政治斗争中成为国会中最大的政党联盟,这与其在大选中善用社交媒体有一定关系。与其他主要政党联盟相比,希望联盟在推特上拥有更多的“粉丝”,并且安瓦尔的推特账号的影响力远远超过其他政党领导人,其在推特上塑造的个人形象也更受民众欢迎。虽然不能说善用推特是希望联盟赢得政权的主要原因,但如何运用社交媒体治国理政已经成为当今政党必须面对的重要课题。
In November 2022,the political party coalition Pakatan Harapan won more parliament seats in Malaysia’s 15th national election,and the coalition leader,Anwar Ibrahim was appointed as the 10th Prime Minister. It becomes a fact that social media played an important role in the election. For example,in contrast to other main party alliances,the Pakatan Harapan had more supporters on twitter,and the influence of Anwar’s twitter account is much greater than other party leaders. Although we cannot say that the role of twitter determines the result of the general election,it has become an important issue for political parties today to make use of social media for better governance.