数字出版作为数字文化贸易的重要发展领域，不仅是传统出版行业的数字化延伸，更是数字技术发展带来的便利性和创新性使数字出版产业实现的更大范围的产业延伸。与传统纸质图书出版离不开印刷技术的发展一样，数字出版业的发展同样依赖于可以呈现数字内容的硬件设备支持。人机交互界面、多媒体、互联网等的融合，使得数字出版又不同于传统的纸质出版业。我国的数字出版产业面临着国际化标准缺乏、墨水屏核心技术欠缺、技术创新性应用不足等问题，现阶段急需在技术研发、标准建设、数字支付体系对接等方面加强投入，以提升我国数字出版产业的国际竞争力。
As an important development field of digital culture trade，digital publishing is not only the digital extension of the traditional publishing industry，but also the convenience and innovation brought by the development of digital technology，which enables the digital publishing industry to achieve a wider range of industrial extension.Like the development of printing technology，the development of digital publishing industry also depends on the support of hardware equipment that can present digital content.The integration of human-computer interface，multimedia and Internet makes digital publishing different from the traditional paper publishing industry.Our digital publishing industry is faced with problems such as lack of international standards，lack of core technologies and lack of application of innovation.It is urgent to increase investment in technology research and development，standard construction and the docking of digital payment system in order to enhance the international competitiveness of our digital publishing industry.
