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增强国际传播能力讲好中国式现代化的广州故事

文章摘要

中国式现代化明确了中国故事的内容主题和中心思想,为全国上下做好国际传播工作指明了方向。讲好中国故事,要从中国式现代化科学内涵的结构出发,明确传播主题和话语层次,找准中国式现代化在人类文明中的历史方位,以使中国故事更好地融入全球发展的语境。城市在承接国际传播任务中具有综合性的优势,成为讲好中国故事的重要枢纽。广州作为国家中心城市,更要发挥好对全球资源配置的强大枢纽能力和对国家战略的综合承载能力,从主体融合力、内容感召力、渠道影响力和受众亲和力入手,全面加强国际传播能力建设。突出城市治理创新,讲好人口规模巨大的国情故事;突出城市高质量发展,讲好全体人民共同富裕的故事;突出人文湾区建设,讲好物质文明和精神文明相协调的故事;突出世界花城形象,讲好人与自然和谐共生的生态文明建设故事;突出国际交往中心形象,讲好中国走和平发展道路的故事,形成国际传播的全方位支撑。

Abstract

The Chinese modernization has defined the content,theme and substance of the Chinese stories,and has pointed out the direction for international communication throughout the country. To tell Chinese stories well,we should start from the structure of the scientific connotation of Chinese modernization,clarify the communication theme and discourse level,and find out the historical orientation of Chinese modernization in human civilization,so as to better integrate Chinese stories into the context of global development. Cities have comprehensive advantages in undertaking international communication tasks and become an important hub to tell good stories about China. As a national central city,Guangzhou should give full play to its strong hub capacity for global resource allocation and comprehensive carrying capacity for national strategies,and comprehensively strengthen the construction of international communication capacity from the perspective ofcity image,context,channels and audience. Guangzhou should highlight the innovation of urban governance to tell the story of a mega city with a huge population,Stress high-quality urban development to tell the story of common prosperity,underline the construction of a cultural Greater Bay Area to tell the story of coordinated and comprehensive development of material and spiritual civilization,emphasize the image of a world flower city to tell the story of ecological civilization underpinned by harmonious coexistence between human and nature,and promote the image of an international exchange center to tell the story of China’s peaceful development,so as to form all-round support for China’s international communication.

作者简介
胡泓媛:胡泓媛,广州市社会科学院城市国际化研究所副研究员,研究方向为城市国际化、国际传播、全球城市评价。