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链条价值的延伸与节点价值的提升:跨境电商供应链数字化的路径选择

文章摘要

全球化的供应链管理一直秉承着资源最优配置的理念,并以综合成本最小化作为管理的基本原理,但目前跨境电商供应链遭遇的困难和挑战,需要我们对后疫情时代全球供应链管理基本思想进行重新思考。以大数据、云计算、5G、人工智能为代表的新型基础设施建设的数字经济为解决跨境电商供应遭遇的挑战和困难,并实现跨境电商高质量发展提供了解决路径。本文认为,跨境电商是电子商务和国际贸易在数字经济下的发展和延伸,目前电子商务已经进入新的发展阶段,要通过数字化赋能跨境电商供应链,并提出了跨境电商供应链数字化的路径选择,即链条价值的延伸与节点价值的提升。本文还以致欧科技股份有限公司跨境电商供应链为例,分析讨论该跨境电商供应链的数字化历程,并提出策略建议。

Abstract

The management of global supply chain has always taken the notion of optimal allocation of resources,and used the basic principle of management of minimize the comprehensive cost. However,the difficulties and challenges of cross-border e-commerce supply chain make the rethink with the basic management principle of global supply chain in the post epidemic era. The digital economy of new infrastructure construction represented by big data,cloud computing,5G and artificial intelligence provides the solution for the challenges and difficulties encountered by cross-border e-commerce supply and achieving high-quality development of cross-border e-commerce. This report stated that cross-border e-commerce is the development and extension of e-commerce and international trade in the digital economy. At present,e-commerce has entered a new stage of the development. It is necessary to enable cross-border e-commerce supply chain through digitization. And it put forward the digitized path selection of cross-border e-commerce supply chain. That is the extension of chain value and the promotion of node value. The report also takes the cross-border e-commerce supply chain of Songmics Home as an example to analyze the digitization experiences of the cross-border e-commerce supply chain,and puts forward strategic suggestions.

作者简介
潘勇:潘勇,博士,教授,博士生导师,河南财经政法大学电子商务与物流管理学院院长,中国信息经济学会副理事长,教育部高等学校电子商务类专业教学指导委员会委员,中国(郑州)跨境电子商务综合试验区专家委员会委员,河南省电子商务专业咨询委员会委员,河南国际数字贸易研究院兼职研究员。
潘嘉睿:潘嘉睿,上汽集团帆一尚行(郑州)有限公司助理工程师。