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政务App服务满意度及其影响因素探究——基于27个城市的调查分析

  • 作者:孙宗锋 黄思颖出版日期:2020年04月
  • 报告页数:25 页
  • 报告字数:24700 字所属丛书:
  • 所属图书:数字治理评论 第3辑
  • 浏览人数:0    下载次数:0

文章摘要

随着移动终端设备的快速普及,政务App正日益成为政府提供公共服务的重要形式之一。已有政务App服务的评价主要基于客观指标体系的方法,较少讨论用户的主观评价结果。本研究将政务App服务满意度作为研究的关键变量,使用全国27个主要城市的调查数据,探究了政务App服务满意度及其影响因素。研究发现,2018年我国政务App服务满意度总体较好,平均得分在3。5~3。7分之间(取值范围1~5)。统计分析发现,政务App的绩效越高,即使用性、便利度和个人信息保护程度越高,公众对其提供公共服务的满意度也就越高;公众越信任地方政府和互联网提供的信息和服务,对政务App服务的满意度就越高。上述发现指出了政务App服务满意度影响因素的双重维度:App绩效和政府运作。这也为今后政务App的发展提供了方向指引。

Abstract

With the rapid popularization of mobile devices,government apps are increasingly becoming one of the important forms of public services delivered by the government. The existing evaluation of government apps is mainly based on the method of the objective index system,but the subjective evaluation for users are seldom discussed. Survey data from 27 major cities in China were collected and used to measure user satisfaction of government apps,the key variable of this study,and explore its influencing factors. Research results show that the satisfaction of China’s government app service in 2018 was generally good,with an average score of 3.5 to 3.7 (values are between 1 and 5). Besides,statistical analysis shows that the higher the performance the government apps have,specifically,the better the usefulness,convenience and protection of user information are,the higher the user satisfaction with the public services will be. Additionally,the more the public trust in the information and services provided by local governments and the Internet,the more satisfied they will be with the service provided by the government apps. The above findings indicate the dual dimensions of the factors influencing the satisfaction of service provided by government apps:app performance and government operation,which also provides direction for the development of government apps in the future.

作者简介
孙宗锋:孙宗锋,男,山东临沂人,管理学博士,山东大学政治学与公共管理学院助理研究员,研究方向:大数据与电子政务、公共组织理论与绩效评估、廉政等。
黄思颖:黄思颖,中山大学政治与公共事务管理学院本科生。