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以供给侧结构性改革促进珠海文旅产业转型升级

  • 作者:丁林出版日期:2021年12月
  • 报告页数:8 页
  • 报告字数:8111 字所属丛书:
  • 所属图书:珠江论丛(2021年第1~2辑...
  • 浏览人数:0    下载次数:0

文章摘要

2019年是文旅融合发展的开局之年,也是文旅融合高质量发展的关键之年。2020年新冠病毒突袭而至,受疫情影响,全国文旅产业陆续停摆,粤港澳大湾区文旅企业因全球旅客流动性大减而面临巨大的生存压力。文旅产业可以把握机会、化危为机,加快转型升级,更好地迈向高质量发展并助力国内经济恢复活力。粤港澳大湾区供给侧结构性改革势在必行,应从优化产业生态系统、集聚动态性创新发展要素、发挥企业主体作用入手,推动粤港澳地区文旅产业向高质量发展。本文认为,要发挥珠海珠江口西岸核心城市和大湾区重要门户枢纽优势,引领粤港澳大湾区文旅产品深度融合;发挥新兴科技优势,完善智慧化文旅平台建设;设立文旅产业激励机制,稳定文旅市场主体;通过细微服务和精细管理,促进文旅产业实现实质性的转型升级;充分融入大湾区交通一体化建设,为文旅产业提供便捷的交通条件。

Abstract

2019 is the beginning of the development of cultural tourism integration,but also the key year of its high-quality development. In 2020,COVID spread to the world. Affected by the epidemic the national cultural tourism industry has been stopped,and cultural tourism enterprises at Guangdong-Hong Kong-Macau Greater Bay Area face huge survival pressure due to the global passenger mobility decline. The cultural tourism industry can seize the opportunity and turn the crisis into an opportunity to speed up the transformation and upgrading,advance the high-quality development and help the domestic economy to recover its vitality. The supply-side structural reform of Guangdong-Hong Kong-Macau Greater Bay Area is imperative. It is necessary to optimize the industrial ecosystem,gather dynamic innovation and development elements,and give full play to the main role of enterprises,so as to promote the development of cultural tourism industry of Guangdong-Hong Kong-Macau Greater Bay Area to high quality. We believe that it is necessary to give Zhuhai full play to the advantages of the core cities in the west bank of Pearl River and the important portal hub of Greater Bay Area,to lead the deep integration of cultural tourism products at Guangdong-Hong Kong-Macau Greater Bay Area;to give full play to the emerging scientific and technological advantages and to improve the construction of intelligent cultural tourism platform;to set up incentive mechanism for cultural tourism industry and to stabilize the main body of cultural tourism market;to promote the transformation and upgrading of the cultural tourism industry through fine service and fine management;to fully integrate into the construction of traffic integration in Greater Bay Area,and provide convenient transportation conditions for the cultural tourism industry.

作者简介
丁林:丁林,珠海科技学院教授,旅游学院副院长,旅游研究所所长,珠海粤港澳文化与旅游研究基地负责人,主要研究方向为文化旅游、旅游产业发展。