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案例分析:2020年江门文化旅游品牌建设报告

文章摘要

江门自然与人文旅游资源丰富,同时作为全国著名侨乡,华侨华人资源在人文湾区建设中具有得天独厚的优势。江门建设华侨华人文化交流合作重要平台是《粤港澳大湾区发展规划纲要》赋予江门的新定位,是人文湾区建设的重要内容之一。打造华侨华人文化交流平台,不仅是江门参与粤港澳大湾区建设的重要抓手,更将赋能新时期江门文化和旅游产业大突破大发展,促进江门文旅产业融合,打造成为新时代中国国际特色旅游目的地新样板、粤港澳大湾区旅游发展新引擎、广东旅游发展新增长极。

Abstract

Jiangmen is rich in natural and cultural tourism resources. At the same time,as a well-known hometown of overseas Chinese,the overseas Chinese resources have unique advantages in the construction of the Humanities Bay Area. Jiangmen’s construction of an important platform for cultural exchanges and cooperation between overseas Chinese and Chinese is a new function given to Jiangmen by the state’s “Guangdong-Hong Kong-Macao Greater Bay Area Planning Outline”,and it is one of the important contents of the construction of the Humanities Bay Area. Creating a cultural exchange platform for overseas Chinese and Chinese is not only an important starting point for Jiangmen to participate in the construction of the Guangdong-Hong Kong-Macao Greater Bay Area,but also to empower Jiangmen’s culture and tourism industry in the new era to make breakthroughs and development,promote the integrated development of Jiangmen’s cultural and tourism industry,and create a new model of Chinese international tourism destinations,and a new engine for tourism development in the Guangdong-Hong Kong-Macao Greater Bay Area,and a new growth pole for Guangdong’s tourism development.

作者简介
陈杰英:陈杰英,广东金融学院高级经济师,研究方向:文化治理与社会发展。
刘伟:刘伟,广东省社会科学院国际问题研究所所长,研究员,研究方向:粤港澳区域合作、文旅融合发展。