近年来，由于虚假信息等对互联网内容和社会秩序的影响，世界各国对互联网内容治理的观念正在发生变化，立法、行政管理和企业自律得到加强。在这样的背景下，中国的互联网内容治理从中国国情出发，逐步发展、逐步完善，发挥政府、企业、社会、公民四大主体在网络生态治理中的功能和作用，形成了综合性的体系。本文尝试梳理全球互联网内容治理观念的渐变及具有中国特色的互联网内容治理的主要特点，并提出了思考和建议。
In recent years，due to the impact of political manipulation and misinformation on Internet content and social order，the understanding and attitude toward the governance of internet content is gradually changing in countries around the world. Legislation，administrative management and enterprise self-discipline have been strengthened. Meanwhile，China’s Internet content governance，proceeding from China’s national conditions，has gradually developed and gradually improved. It has played the functions and roles of the government，enterprises，society and citizens in the network ecological governance，forming a comprehensive system. This paper attempts to sort out the gradual change of the concept of global Internet content governance and the main characteristics of China’s Internet content governance，and puts forward suggestions.
