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中国文化旅游服务贸易发展报告(2020)

文章摘要

目前中国文化旅游服务贸易在政策助力、消费市场需求、文旅服务供给、“一带一路”文化旅游发展等方面表现良好,文化旅游服务贸易结构不断优化升级。但在文化与旅游的全面深度融合、文化旅游服务贸易区域平衡发展、文化和旅游的产业链良性循环、文化旅游服务贸易国际竞争力等方面亟待加强和提升。为此需要从文旅深度融合、区域协同发展、提升文化旅游服务贸易价值链、继续扩大文化旅游服务贸易开放空间等方面推动中国文化旅游服务贸易繁荣发展。

Abstract

At present,China’s cultural tourism service trade is performing well in terms of policy assistance,consumer market demand,cultural tourism service supply,and “The Belt and Road” cultural tourism development. The structure of cultural tourism service trade has been continuously optimized and upgraded. However,it is urgent to strengthen and enhance the comprehensive and in-depth integration of culture and tourism,the balanced development of cultural tourism service trade,the virtuous circle of cultural and tourism industry chain,and the international competitiveness of cultural tourism service trade. Therefore,it is necessary to deepen the integration of culture and tourism,develop regional cooperation,enhance the value chain of cultural tourism service trade,and continue to expand the opening space of cultural tourism service trade for promoting the prosperity and development of China’s cultural tourism service trade.

作者简介
王海文:王海文,复旦大学经济学博士,北京第二外国语学院经济学院教授,首都对外文化贸易研究基地研究员,主要研究方向为文化贸易、服务贸易。
吕俊松:吕俊松,北京第二外国语学院国际文化贸易硕士研究生,主要研究方向为文化贸易。