版权贸易是实现我国贸易强国建设的重要方式。近年来,我国版权贸易取得了积极发展,版权贸易数量快速增长,版权贸易市场延伸至共建“一带一路”国家;在数字技术驱动下,我国数字版权贸易快速增长,电子出版物版权贸易加速发展。在快速发展过程中,我国版权贸易仍存在贸易结构有待优化、版权输出与引进不平衡、版权贸易海外市场过于集中等问题。创意产出水平、数字技术带来的知识产权保护、文化差异和国家政策是影响我国版权贸易发展的主要因素。未来应以版权产业有关的创意人才、数字版权知识产权保护、中国文化海外传播和版权贸易国际合作四个层面为着力点,推动我国版权贸易高质量发展,支撑服务贸易强国建设。
Copyright trade is an important way to build a strong trade country in China.In recent years,China's copyright trade has made positive development,and the number of copyright trade has grown rapidly.Copyright trade market extends to countries along the Belt and Road.Driven by digital technology,China's digital copyright trade is growing rapidly,and the electronic publication copyright trade is accelerating.In the process of the rapid development of copyright trade in China,there are still some problems in the copyright trade,such as the trade structure to be optimized,the imbalance between the export and import of copyright,and the concentration of the overseas market of copyright trade.This paper holds that the main factors affecting the development of copyright trade in China are creative output capacity,intellectual property protection brought about by digital technology,cultural differences and national policies.In the future,we should focus on four aspects:creative talents related to the copyright industry,protection of digital copyright intellectual property rights,overseas communication of Chinese culture and international cooperation in copyright trade,so as to promote the high-quality development of China's copyright trade and support the construction of a powerful country in service trade.