The higher education sector in the UK has been well established in the world due to its reputation in teaching and research，as well as its performance in the university rankings. British universities then become primary choices for many international students. However，due to the impacts of both Brexit and the COVID-19，universities in the UK have been confronted with many challenges in terms of income，teaching，research and student recruitment. As such，many organisations，including the government，quality assurance agencies and universities，proposed concrete measures to deal with challenges facing British universities.