Information communication technology is in the midst of profound transformation，and TV media is facing great challenges. There is also a strong internal impetus and external demand for innovative development. Thanks to new information communication technology，the diversification of content sources，the personalization of content requirements，the diversification of communication platforms，the interaction of distribution methods，and the plurality of broadcasting terminals are getting prominent. Moreover，the industry environment，operating model and business model of TV media are in urgent need of reform. The popularization of 5G will bring great opportunities to the innovative development of TV media. On the one hand，5G will provide strong support for the application of 4K，8K and VR in TV media. On the other hand，5G will bring revolutionary changes to video content gathering，editing，broadcasting and transmission. It can be predicted that many bottlenecks in the innovative development of TV media will be well addressed as a result of the popularization of 5G，thereby effectively improving the transmission efficiency of TV media and the transmission effect of programs. Currently，China Media Group has taken the lead in actively exploring this aspect and promoted the upgrading of radio and television business in the 5G era through cooperation with China Telecom，China Mobile，China Unicom and Huawei. Next，TV media organizations need to actively explore new development concepts，models and paths，effectively adapt to the new information communication technology environment，and enhance their competitiveness and influence.